This past weekend I was selected as the second winner of Dorschel Automotive’s #winsmall contest. I won a free weekend-long test drive of a Mini Cooper and now have a 1-in-12 chance to win a free 2-year lease of a Mini. It was a great experience to trade in my Mini Van for a Mini Cooper, even if just for 3 days.
Their contest had 3 great components which could be applied to many marketing campaigns. Learn more about them in my first video blog!
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Very cool Arthur. Congratulations on winning the weekend and good luck winning the lease.
Michele
Thanks Michele! I’d love to win the lease!
Love to see you win the lease too. I liked your video blog. You have explained the premise really well and demonstrated the power of both Social Media and a well – integrated plan for a specific promotional effort. Congratulations.
Cynthia Barton
eConcepts Marketing
Thanks for reading and commenting on my post Cynthia! Hope you’re doing well.
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