I’m actively recruiting LinkedIn members for a LinkedIn Group I created and manage. It’s been an interesting endeavor, as some people have made it easy to be contacted and others have made it so challenging that I question their motives for having a LinkedIn profile.
Why do you have a LinkedIn profile? Whatever your reason, do you hope to be contacted if someone finds your profile? Do you make it easy for others to contact you, or have you created a challenge that will frustrate some and possibly risk missing a golden opportunity?
I’ve identified six areas of your profile that can be used to make it easier to be contacted by others. To provide the necessary detail on where these areas are located and how you can change them, I’ll split this post into two parts. Part 2 will be posted next week.
Before I explain the six areas to review, you need to be familiar with where you can change your account settings on LinkedIn. There’s often more than one way to find the settings you need to check/change, but we’ll focus on this one method. It’s in the pull-down menu next to your name in the upper right corner of your LinkedIn home page (see the red highlighted box in the screen capture below):
After selecting Settings in the drop-down menu, you’ll want to investigate each of the tabs in the red highlighted box (in the screen capture below) as the options appearing in the green highlighted box will change accordingly:
1. Have you selected the types of messages you’re willing to receive? You’ll find this by selecting Email Preferences (red highlighted box in the screen capture above), then select the first choice under the column for email. It will give you a window that looks like this:
In the above screenshot, you’ll notice there are three areas that you can (and should) complete: messages, opportunities, and advice. Give some thought as to why you’re on LinkedIn and the opportunities you’re interested in being contacted for. I recommend that you complete all three areas. Under the advice section, you can put contact information if you so choose.
2) Do you have websites listed? Select settings in the drop-down menu next to your name in the upper right part of your home page. Then go to Profile. To the right you’ll see “Helpful Links: Edit Your Profile.” Scroll down and make sure you include at least one website listed, especially if it will help someone find you (assuming you’re on LinkedIn to be found). You can include up to three websites, so take advantage!
3) Are you on Twitter? If so, and as long as it’s appropriate to include on your professional LinkedIn profile, be sure to add your Twitter account and display it on your profile. Once again, select settings in the drop-down menu next to your name in the upper right part of your home page. Then go to Profile. To the right you’ll see “Settings: Manage Your Twitter Settings.”
In the second part to this post, I’ll cover groups and your profile summary. Until then, how did you do on the first three areas? Do you currently utilize them to make your profile more contact friendly?