My “day job” is Vice President, Senior Research Officer with Harvey Research. It’s a small market research company in Fairport, NY that specializes in advertising and publishing research. We work with B2B/Technical publications as well as B2C/Consumer publications from virtually every industry and special interest category you can think of. One of the things I love most about my work is that I get to learn a little about many different industries!
Harvey Research recently launched a new website, which contains a blog. I thought the regular readers of this blog might find it interesting to get a peek into my work at Harvey. The first two posts I’ve written for the Harvey blog examine the impact that ad size and ad color have on advertisement recall.
The impact of ad color: http://bit.ly/Z5K6nR
The impact of ad size: http://bit.ly/14PuAkK
If you like the Harvey blog, we’d love to have you subscribe to it. 🙂 And if you have ideas for future blog posts (this blog or the Harvey blog), I’m certainly open to suggestions and ideas. Thanks for reading!